Friday, June 04, 2010

Million-dollar Man Up To His Waders



It's a rather unusual corporate strategy to say that you fucked it all up. But Telecom today actually admitted it.

Reading between the lines the ad firmly states "we've sacked the pricks responsible and now it's working".

I don't think New Zealanders are that great at picking themselves up by the boot-straps as they are more likely to first blame others, but I do know they are very good at giving something a try if there is 30 days risk-free right of return. So that looks a winner.

More impressive is that if XT doesn't work this time, Reynolds himself may have plenty of time to go fishing.

Which is why I'm thinking it will be all fixed because in fronting the ad it's not the silly little Hamster but his arse that is now right on the line.

Rob Fyfe stripped and was body painted for his Air NZ ad. Don't let the waders fool you, Reynolds right now is wearing far less than body paint.

Making the strategy all the more unusual and bold for a CEO.

5 Comments:

Anonymous Mark Hubbard said...

In this modern, complex world, it's very easy to stuff up. Good on him, and a good ad.

10:45 AM, June 04, 2010  
Anonymous Anonymous said...

Wonderful From a $10 share to a sub $2 share in 10 years. Lets clap Theresa Rod and now the Scotsman. All experts in destroying shareholder value. And to the Scotsman for a award of employing his mates even though they only stick around until a better offer comes along.

gd

4:51 PM, June 04, 2010  
Blogger Andrew B said...

Of course, the drop in share price has nothing to do with the market impounding the threat and actuality of the increased violation of shareholders' property rights that TCNZ's naysayers have been calling for.

Fcking anonomites.

Andrew Bates

9:01 PM, June 05, 2010  
Anonymous LGM said...

Silly ad. Silly wader- the man looks like a goose.



T/com - who cares? Who gives a shit? On 2-mill or whatever it is, he don't. Not really.

9:31 PM, June 08, 2010  
Blogger Jeremy Harris said...

Between his replying to a South Aucklander's e-mail and this I wonder if he has time to, oh I don't know, maybe get one of our largest companies in an innovative industry to actually create some patents and wealth...

I wouldn't buy a Telecom share to wipe my arse...

3:20 AM, June 09, 2010  

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